ThinkThroughTools operates by this one-word mission statement and seeks to
help our customers to do so as well. Each member of our team understands
that astonishing those with whom we interact (customers, each other,
rivals and other stakeholders) is all that is ever necessary.
Why?
Astonish means, “to fill with wonder and amazement.” If everyone
understands that this is the ThinkThroughTools’ MasterMetric™ (Performance
Standard/Benchmark), then it’s pretty easy to be guided by, “Did I or did
I not fill them with wonder and amazement?”
Astonish is self-managing. When action needs to be taken or
problems arise, the action verb is, “I must astonish!” (Fill with wonder
and amazement.)
Astonish is self-validating. We can never count on others to
validate us or provide us with recognition. But, if we astonish, we
immediately are filled with the satisfaction that we did (or did our best
to) fill others with wonder and amazement.
Astonish is the “North Star.” We can always be guided – day or
night – by the shining principle to ASTONISH in every act, word and deed.
Yes, it is a demanding performance standard - but it is one that if
practiced most of the time - will create a higher performing Air Medical
Transport program that will safely generate sustainable medically
necessary and appropriate flight requests.
